Promoting the film Space: The Longest Goodbye gave me the opportunity to capture new and younger audience members for the Independent Lens brand. I developed partnerships with the popular YouTube channels Be Smart, Space Time, and Terra to create videos about what it will take to send humans to Mars. I also produced a series of vertical videos for YouTube, Instagram, and TikTok, the first of which hit 2 million views in less than 2 weeks. Then, Independent Lens went to space camp! I concepted a social series where our host experiences what it would be like to be a real astronaut.